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Graphic Design/Print

Posted: Sun Jul 17, 2011 21:08
by Sylvie
I'm after a bit of advice. I'm hoping to set up a stationery business (greeting cards, wedding stationery, party invites etc) and whilst I think I can come up with the ideas I'm struggling with the technical side of things. I taught myself how to use Photoshop, so I know enough to get by, but when it comes to sending things to the printers I'm a bit lost.

Can anyone recommend any good books that would teach me how to go from the initial idea through to preparing it for printers? Or any other resources that might be useful to me?

Re: Graphic Design/Print

Posted: Mon Jul 18, 2011 08:51
by Mattisalarmed
Hi Sylvie, looks like something like this would pretty much cover what you'll need to know http://www.amazon.com/Design-Into-Print ... 032149220X

But it's really not too hard designing for print now, don't be put off by all the technical jargon, there's just a few basic things to remember and you should be fine. Design everything in CMYK colour mode instead of RGB as printers will need it set up like that, also you'll need to learn a bit about bleeds (sounds scary but it's basically just adding a bit of extra design around the edges so you don't get white edges if a guillotines slightly off). Oh, and try and send artwork out as PDF file, that tends to be what printers prefer - and is also where you can find your bleed options.

I've just read that back and it still sounds complicated but it's really not! I had no idea about sending to print when I started in graphic design, but it didn't take too long to pick up.
It might be a good idea to learn illustrator as well as Photoshop too in the long run too, if you look into vector and bitmap images you'll discover they both have their advantages and work well together.

Re: Graphic Design/Print

Posted: Mon Jul 18, 2011 09:35
by Sylvie
Mattisalarmed wrote:Hi Sylvie, looks like something like this would pretty much cover what you'll need to know http://www.amazon.com/Design-Into-Print ... 032149220X

But it's really not too hard designing for print now, don't be put off by all the technical jargon, there's just a few basic things to remember and you should be fine. Design everything in CMYK colour mode instead of RGB as printers will need it set up like that, also you'll need to learn a bit about bleeds (sounds scary but it's basically just adding a bit of extra design around the edges so you don't get white edges if a guillotines slightly off). Oh, and try and send artwork out as PDF file, that tends to be what printers prefer - and is also where you can find your bleed options.

I've just read that back and it still sounds complicated but it's really not! I had no idea about sending to print when I started in graphic design, but it didn't take too long to pick up.
It might be a good idea to learn illustrator as well as Photoshop too in the long run too, if you look into vector and bitmap images you'll discover they both have their advantages and work well together.
That doesn't sound too complicated, so don't worry! The bleed thing makes sense. I have used Illustrator very briefly, but found it hard to get on with. I tend to use my Wacom tablet most of the time and just draw on the computer. I know that probably makes me incredibly backward in the graphic design world, but it's just what works best for me with the current knowledge of CAD (which is probably not very much). I do occasionally see courses for Illustrator, so I can perhaps pick up some skills on one of those. I'm currently trying to decide whether I can afford £360 for a letterpress course next week, which would be a fantastic skill to have for stationery.

Anyway, I'll check that book out. Thanks for the advice!

Re: Graphic Design/Print

Posted: Mon Oct 03, 2016 16:43
by humblebee
Feelings

Image

Re: Graphic Design/Print

Posted: Wed Oct 05, 2016 23:20
by crystalball
Gorgeous. I think I instinctively ordered two copies: one to read, one to drool on.

Re: Graphic Design/Print

Posted: Mon Oct 10, 2016 07:48
by Gordon
What do people think of the GOV.UK style? Quite similar to the above actually.

Re: Graphic Design/Print

Posted: Mon Oct 10, 2016 10:13
by humblebee
Gordon wrote:What do people think of the GOV.UK style? Quite similar to the above actually.
Yeah, you get the feeling the civil service has started taking user comms very seriously in the last year or two. My pal who was kind of a big shot on the Yorkshire digital scene is now running that show for the Department of Health. There's a lot going into it and it's working. This stuff looks good and reads well. Which is nice, when everything else is turning to shit.